Data Strategy, Software Delivery.
Backed by 15 years of execution excellence.
I help organizations build the data infrastructure, analytics capabilities, and reporting systems they need to make better decisions. 20+ projects delivered across public sector, healthcare, energy, education, financial services, and more. Currently also building the future of restaurant technology @ AnyDiner. Previously @ Deloitte.
Evan Lu
I'm an independent consultant based in Houston, operating through Magus Consulting LLC. My background is in data strategy, analytics infrastructure, software design, and organizational transformation. My approach is shaped by years in both industry and consulting roles across engagements spanning high-tech, public sector, education, financial services, healthcare, energy, restaurant technology, and more.
I founded AnyDiner, a restaurant technology platform that is the culmination of my experiences in figuring out what people actually need and building what people actually want to use. This experience is constantly reflected in how I approach client work: multiple POVs in product design and project delivery as a leader, developer, designer, and user.
Today, I look for projects with organizations that are looking to fill multiple gaps with a single hire. They need someone who understands the full arc - from data infrastructure through analytics delivery, to UI/UX design to organizational adoption - and can execute across all of it.
What I do
Core competencies shaped from consulting across industries, technologies, and personalities - from enterprise data platforms to organizational reporting modernization.
Data Strategy & Architecture
Designing the data infrastructure that underpins everything else. Pipeline architecture, warehousing strategy, and integration planning on AWS/Azure/GCP/whatever you run on - built for where the organization is today and where it's headed.
Analytics Engineering
Turning fragmented, unreliable data into governed, trustworthy assets. Data modeling, transformation layers, and the organizational processes that keep them clean.
Plug-and-Play Leadership
Augmenting teams of individuals that are looking for a central voice. Converting raw talent into controlled and predictable outcomes.
Organizational Change & Enablement
Analytics adoption doesn't automatically happen at deployment: it happens through training, credentialing, power-user programs, and trust.
Program & Delivery Management
Scoping, stakeholder alignment, and execution across complex, multi-workstream engagements. Keeping large initiatives on track from kickoff through go-live.
"So What" Outcomes
Creating real and actionable insights that people can easily understand and own. Elevates from the What to the How.
AI Tooling & Augmentation
Fluency in modern AI tooling, from LLM-assisted analysis to rapid prototyping, to AI implementation at scale. Experienced with Claude, GPT, Gemini, Grok. AI-active and understanding of modern trends that are occuring in the ecosystem.
Tableau at Scale
One of the most experienced Tableau architects in the marketplace. Deep platform expertise beyond dashboards. Server high-availability architecture, Cloud migration, performance optimization, governance frameworks, and developer enablement programs.
What I've done
A consistent pattern of solving nuanced, complex, and blueprintless problems. Relationships forged through journeys of exploration.
Below are some highlights picked out of thousands of experiences, interactions, and conversations.
$26B Biotech & Pharmaceutical Company
Formulary Optimization, ETL, Executive Dashboarding, Tableau Fluency
$2B EdTech & Publishing Company
Plug and Play Leadership, Executive Dashboarding, Customer Insights, Finance Reporting Consolidation
$3B State Agency
Finance Technology Overhaul, Technical SME, Custom ETL, "Optimize What We Have" Analytics
$5B Enterprise Data Platform Company
Data Governance, Analytics, Finance Reporting Consolidation, Asset Cataloging, Infrastructure Architecture
$54B Global Technology Company
Program Management, Enterprise Resourcing
$4B State Health Benefits Exchange
Internal Reporting Development, External Reporting Development and Delivery
$20B Global Beverage Company
Analytics Strategy, Reporting Framework, User Inteviewing and Behavior Analysis
$100M EdTech Startup
Business Intelligence, User Behavior
$10M Logistics Startup
Tech Sales Augmentation, Pricing Forecasting
$16B Global Media & Advertising Company
Ad Spend Analytics, Data Integration, ETL, Custom Data App Development
$500M Oil & Gas Production Company
Oilfield Analyics, Well-level Production Insights, Completion Detail, Business Intelligence
$2B Insurance Company
Data Strategy, Analytics Optimization, Training Development
$16B Healthcare Provider
Admit/Discharge/Transfer system design and testing, organizational talent and training development
$5B Healthcare Provider
COVID-19 real-time response, vaccine center deployment strategy
My Positioning
The stars in today's marketplace need to be able to both stand alone with their foundational knowledge, as well as multiply their impact in an AI-enabled environment. Don't get caught paying top-dollar for just a brainstormer or traditionalist.
not the craft
amplified by AI
no AI leverage
Let's talk
Scoping a project, building a team, or want to talk through a data challenge? Let's talk it out!